Shopify Themes for Fashion Brands

 
 
 

Looking for a Shopify theme to get your fashion or jewelry business website launched? We’ve got you! Our studio has worked with a variety of fashion brands over the years, helping them design websites that not only look elevated and stylish, but also convert sales. And we’ve definitely found a few themes that we consider our go-tos, so this post will highlight 3 theme that we love for fashion and jewelry brands. Let us walk you through each theme and why it might be a good fit for you ↓

 
 

Theme No. 01 / Distinctive

This theme is new to the Shopify theme store and we’re big fans of its luxe aesthetic and clever layouts! It has an editorial feel that’s clean and tells a story through product photography. Here are some more of our favorite features of this theme:

  • Fun scrolling + hover animations

  • Back-in-stock alerts + stock counter

  • Color swatches

  • Product videos

  • Cross-selling

  • Size chart

  • Promo tiles + banners

  • Pre-order + in-store pickups

VIEW THEME DEMO

 
 

Theme No. 02 / Broadcast

Our client, Rebekah J, used this theme to build her jewelry website and it turned out beautiful! It’s perfect for any brand that has a range of product categories, want to make everything easy to navigate and incorporate lots of lifestyle photography! Here are some more of our favorite features of this theme:

  • Fun scrolling + hover animations

  • Stock counter

  • Shoppable products inside blog posts

  • Color swatches

  • Product videos

  • Cross-selling

  • Size chart

  • Promo popups + banners

  • Pre-order + in-store pickups

VIEW THEME DEMO

 
 

Theme No. 03 / Prestige

We used this theme for a few of our clients and it’s always a popular choice. The layouts are beautiful, clean and utilize some fun animations to make the content more exciting to scroll through. Here are some of our favorite features of this theme:

  • Fun scrolling animations

  • Stock counter

  • Color swatches

  • Product videos

  • Cross-selling

  • Size chart

  • Promo tiles, popups + banners

  • In-store pickups

VIEW THEME DEMO

Choosing a Shopify theme can be a bit overwhelming, but we always recommend that founders focus on the features first. Why? Because you can always change the colors and fonts of your theme. You can add your own logos and photography to make it feel on-brand. BUT what you can’t change so easily are the underlying features and functionality of a theme. Because you don’t want to get stuck with a pretty theme that can’t actually do the things you need and then you end up paying an extra $20/month for plugins to add those extra features!

So before you go browsing the Shopify Theme Store, take some time to think about what types of website features will serve both you and your customers the most. THEN begin looking for a theme that checks the most boxes for you.

And if you want more e-commerce tips, check out these other blog posts that we think you’ll like:

 

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